Cleverman New York
Before
Daniel before using Cleverman
Jordi before using Cleverman
Danny before using Cleverman
After
Daniel after using Cleverman
Jordi after using Cleverman
Danny after using Cleverman

Cleverman study*

Look Good,Look Like You

Men's Hair Color, Beard Dye and Grooming Reviews

4.7· 2,509 reviews†

Ratings for All Cleverman products

4.7Average rating†
2,509Verified reviews†
97%Rated 4 stars or higher†
1,998Five-star reviews†
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Showing 1–20 of 2,509 reviews

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Photos from customers

AnthonyVerified buyer
Sep 29, 2026

Best I've tried so far

All In One KitSee the product ›

This is the best hair and beer color I have used yet it's fast looks great and the prices excellent compared to a competitors

FernandoVerified buyer
Oct 1, 2026

Easy to use and last awhile

All In One KitSee the product ›

I like the ease of use, unlike other products I used, and there’s no mess. Everything’s clearly laid out. I don’t feel like it’s a big process To use.

Incentivized
RyanVerified buyer
Oct 3, 2026

Touch up or Total Application

All In One KitSee the product ›

I was looking for a product that I can use intermittently to either fully color or touch up my hair. I was initially hesitant but after I tried it, Cleverman has been on my Save and Subscribe bucket.

Incentivized
AlexaVerified buyer
Oct 3, 2026

Great natural look

All In One KitSee the product ›

There’s no irritation, and it didn’t dry out my husband’s skin like other products he’s used. Easy to use and looks natural. Definitely recommend giving it a try!

Incentivized
SunaynaVerified buyer
Oct 5, 2026

Black Hair color

All In One KitSee the product ›

Easy application and stays on for a while before I start getting grays again

Incentivized
DuaneVerified buyer
Oct 13, 2026

Great Customer Service

Full Coverage Immediate KitFind your shade ›

Very helpful/friendly customer service, and quick response to my questions. Concerned about any chemicals that may induce scalp reaction after contracting contact dermatitis using Just For Men product last month. Will do a test patch, and hopefully everything goes well. Thanks,

+Customized Instructions, Easy To Understand
Cleverman

Thank you for your kind words about our customer service! We understand your concerns, especially after your recent experience with contact dermatitis. We strongly recommend performing a patch test 48 hours before each application and following the instructions carefully. Please remember that a patch test cannot guarantee you won't experience a reaction. If you develop any irritation, discontinue use. We appreciate your trust in Cleverman and hope you have a positive experience!

Incentivized
CharlesVerified buyer
Oct 12, 2026

Mostly works great

Beard KitFind your shade ›

I do have two areas that are very gray that it absolutely will not color. I also noticed it doesn’t color blonde whiskers that I have a few of. I am using cool medium brown.

+Natural-Looking Result+Brush Makes Application Easy+Mess-Free+Works Fast−Covered Too Little Gray
Cleverman

Thank you for sharing your feedback. We're sorry to hear that the Cool Medium Brown shade hasn't covered some of your gray and blonde whiskers as expected. Gray and lighter hairs can sometimes be more resistant to color, and we understand how frustrating this can be. We'd love the opportunity to help you achieve a more even result. Please contact us at contactus@becleverman.com so our team can learn more about your application and help find the best solution for you.

Incentivized
LarryVerified buyer
Sep 19, 2026

Won't let you down.

All In One KitSee the product ›

Absolutely love this product. I have used many different beard dyed and usually have mixed results, like uneven coloring to some not even dying at all. That never happens with Cleverman. I also like that it doesn't take much product to cover my entire beard and I have a really long beard.

WilliamVerified buyer
Sep 24, 2026

Good stuff

All In One KitSee the product ›

I recently tried Cleverman hair and beard dye, and I am incredibly impressed with the results. The application process was straightforward, and the color looks completely natural. It blended perfectly with my existing hair and beard, leaving a smooth, even finish without any harsh lines. My beard feels soft and conditioned, rather than dry or brittle. I highly recommend this to anyone looking for a reliable, high-quality dye that delivers a natural look.

CourtneyVerified buyer
Sep 24, 2026

Quick and Easy At Home Gray Coverage

All In One KitSee the product ›

This Cleverman hair and beard dye is incredibly easy to use. The kit includes absolutely everything you need, including the gloves, developer, mixing tray, spatula, application brush, and cleanser, so there’s no need to buy additional supplies. The instructions are straightforward, and the whole process takes just minutes. I especially like the no drip formula because it makes applying the color much less messy and easier to control. The dark brown shade gives a natural looking result without making the hair look overly dyed. I also love that one kit can provide multiple applications, making it convenient to maintain the color at home. Overall, this is a simple, complete, and time saving option for covering gray hair or facial hair without a salon visit.

Cleverman

Thank you for your detailed review! We’re delighted to hear that you enjoy the ease of application, mess-free formula, and natural-looking results of our Dark Brown shade. It’s great to know that the complete kit makes maintaining your hair and beard color at home simple and convenient. We truly appreciate your support and are happy to be part of your grooming routine! Best, Team Cleverman

lac_kniVerified buyer
Sep 24, 2026

A++++++++

All In One KitSee the product ›

I love this product it helps give me a sense of renewed confidence!!! It works on my stubborn grays both beard and hair. A++++

Cleverman

Thank you for the fantastic review! We’re thrilled to hear that Cleverman helps you tackle stubborn grays in both your beard and hair while giving you a renewed sense of confidence. That’s exactly what we love to hear! We truly appreciate your support and the A++++ rating! Best, Team Cleverman

AlbertVerified buyer
Sep 25, 2026

Beard

All In One KitSee the product ›

Great product! Best I have ever used for my beard! Easy and efficient

Cleverman

Thank you for your great review! We’re delighted to hear that Cleverman is the best beard color you’ve used and that you find it easy and efficient. We truly appreciate your support! Best, Team Cleverman

PaulVerified buyer
Sep 27, 2026

Good product at a good price

Beard KitFind your shade ›

Product does what it says and is a good value!

+Works Fast+Long-Lasting
Cleverman

Thank you for your great review! We’re glad to hear you’re happy with the results and the value of Cleverman. We really appreciate your support! — Team Cleverman

SullivanVerified buyer
Sep 10, 2026

great product

All In One KitSee the product ›

the product is great and easy to use. comes with nice accessories like the wiped and gloves which are reusable.

JayVerified buyer
Sep 11, 2026

love your face

Beard KitFind your shade ›

exceptional product. my face and beard love it..no itch or irritation. would highly recommend it.

Incentivized reviews: the reviewer received a gift for leaving a review, whatever the rating. Cleverman does not condition the gift on the rating.

The WordsThat Come Back

What customers name most often, review after review. Select any one to read only those.

Does Cleverman cover the gray?

825 of 2,509 reviewers name gray coverage as the reason they rated the kit. Coverage is a choice at the quiz: Full Coverage takes all of it, Salt & Pepper leaves some of it, and the formula is mixed to the gray level you report.

How does it feel on the skin?

1,447 reviewers name how the kit leaves their hair or how natural the colour looks. Cleverman is free from ammonia, parabens, sulfates, silicones, phthalates and resorcinol, and the developer carries SkinArmor Technology. Do the patch test before the first application, and if you have reacted to a color product before, talk to a doctor first.

* Study participant, not a verified buyer. These before-and-after photos come from a Cleverman formula test run in Barcelona in 2019, before the product launched. The men are real, took part in the test, and were photographed before and after use: same light, same frame, same crop, and the treated area is not retouched. Participants were compensated for taking part and signed a release. They are test participants, not verified buyers, and individual results vary. The 4.7 rating and every review count on this page come from verified orders only — not from the test.

† Incentivized reviews. Some of the reviews counted here were written by customers who received a free product for writing one. The reward was given whatever the rating, it was never conditioned on a positive review, and every review that earned one is labeled “Incentivized” on the review itself.

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