Cleverman logo
Shop All
New

Beard Dye & Hair Color,

Reinvented

Take our 2-minute quiz. We'll build your personalized hair & beard dye kit.

Cleverman Personalized Kit — John Smith, Dark Brown, Full Coverage
Starting at
$12.95$26.95
Easy • Reusable • 5 Min*
★★★★½4.6 (2.4K)
1Take the quiz
2We build your kit
3Your best result

Beard Dye & Hair Color for Men — Customized Just For You

*Varies based on customization

4.62,400+ Reviews
500K+Kits Sold
🏆Award Winner
Cleverman personalized kit — John Smith

Your Kit,

Your Color

Your color, tools, instructions & cleanser

Clever

Customizable Beard Dye & Hair Color for Men — 10,000+ Personalized Combinations

Based on Your Answers

We build your kit with the right shade, coverage and tools

Mess-Free & Personalized

Ready in 5–10 minutes

Ammonia-Free — SkinArmour Technology

Engineered for sensitive skin & scalp comfort

CleverMatch Technology

Blends color for the most natural-looking result

Real Users,

Real Results

Real Results From Men Who Chose Cleverman

★★★★★4.6· 2,400+ reviews Verified Reviews
Before and after of men’s medium brown hair and beard dye transformation. 5-star review for long-lasting, natural results.

“Loved the color and very easy to use. I have sensitive skin and it did not irritate it. The beard scrub was great.”

JOSEPH
★★★★★5
Verified Buyer
Men’s dark brown hair and beard dye before and after. 5-star review for best gray coverage and rich, even color.

“Love the product, definitely high-quality - boosted my confidence and my self-esteem is through the roof”

DANIEL
★★★★★5
Verified Buyer
Before and after jet black hair and beard dye for men. 5-star review for long-lasting color, quick application, and a bold, natural look.

“I love my color - my beard looks natural, and I’m very happy with the result”

DANNY
★★★★★5
Verified Buyer
Men’s soft black hair and beard dye before and after. 5-star review for gentle, irritation-free formula.

“The color isn’t aggressive on the hair, and it smells great because it doesn’t have ammonia”

XAVIER
★★★★★5
Verified Buyer
Before and after images of men’s brown hair and beard dye. 5-star review for a natural, soft color that blends perfectly.

“I feel younger, more attractive, and more confident- really enjoyed the application process”

DANNY
★★★★★5
Verified Buyer
Men’s dark blonde hair and beard dye before and after. 5-star review for quick application, even coverage.

“Very easy to use; left my hair feeling fresh and in good condition”

JOHN
★★★★★5
Verified Buyer
Before and after images of men’s medium brown hair and beard dye. 5-star review for customized color matching.

“Love the product, definitely high-quality - boosted my confidence and my self-esteem is through the roof”

DANIEL
★★★★★5
Verified Buyer
Men’s dark brown hair and beard dye before and after. 5-star review for superior gray coverage.

“Final result looks great - didn’t leave the skin dirty or stained with product”

FERDINAND
★★★★★5
Verified Buyer
Before and after of men’s jet black hair and beard dye. 5-star review for a bold, rich color that lasts longer.

“I look like a new man - my hair makes me feel young and attractive, and it looks natural”

LOUIS
★★★★★5
Verified Buyer
Men’s soft black hair and beard dye before and after. 5-star review for a gentle formula and smooth, natural result.

“Very easy to use; left my hair feeling fresh and in good condition”

JOHN
★★★★★5
Verified Buyer

A Kit for

Every Look

Find the Right Dye Kit for You — Beard, Full Gray, Salt & Pepper, Touch-Up

Full Gray Hair Coverage for Men

Full Gray Hair Coverage for Men

Look younger. Look sharp. Zero gray.

Before
Before
After
After
Look Good, Look Like You
Our Promise

Look Good,

Look Like You

Natural-Looking Beard & Hair Dye, Customized Just For You

Finally, Dye Without Compromises

Finally, Dye

Without Compromises

Natural-looking results, easy to use, comfort on skin, and reusable — zero waste.

CleverMatch Technology — Natural-Looking Results

With our proprietary color-matching technology. Natural-looking results that blend seamlessly — lasting up to 5 weeks.

Easy to Use — Results in Under 10 Minutes

No-mess cream formula. Most applications take less than 10 minutes.

SkinArmour Technology — Engineered for Skin & Scalp Comfort

Ammonia-free. Designed for sensitive skin and scalp.

Organic Triple-Oil System — Argan, Walnut & Baobab

Nourishes and conditions hair from root to tip.

Better Ingredients,

Better Color

Ammonia-Free Hair & Beard Dye with Organic Argan, Walnut & Baobab Oils

Ammonia-Free Hair & Beard Dye with Organic Argan, Walnut & Baobab Oils
🌿 Organic

Argan Oil — Nourishes

Native to North Africa

Helps nourish and condition — may leave hair feeling softer after application

🌿 Organic

Walnut Oil — Conditions

Native to the Mediterranean

Known for its tonifying properties — helps support hair's natural appearance and texture

🌿 Organic

Baobab Oil — Moisturizes

Native to sub-Saharan Africa

Rich in fatty acids — helps support moisture retention after coloring

Lasts Up to 5 Uses — Non-Single-Use Plastic

Reusable

Lasts Up to 5 Uses — Non-Single-Use Plastic

No Animal-Derived Ingredients — 100% Vegan

Cruelty-Free

No Animal-Derived Ingredients — 100% Vegan

Recyclable Packaging and Components

Recyclable

Recyclable Packaging and Components

Vegan & Cruelty-Free Hair & Beard Dye — Recyclable, Reusable, Ammonia-Free

Cleverman Reusable Kit — Easy to Use

Built to Last,

Easy to Use

Reusable Dye Kit. Long-Lasting Hair & Beard Dye — Up to 5 Weeks and Up to 5 Uses Per Kit

  • Easy: 4 Simple Steps: Prep-Mix-Apply-Clean
  • Reusable: Up to 5 Uses
  • Long Lasting: Up to 5 Weeks

Curious?

How It Works
1

Take the Quiz — Tell Us About Your Hair or Beard

Answer a few quick questions about your hair, gray level and the look you want. It takes about 2 minutes.

2

We Build Your Personalized Kit

We select the right shade, coverage, developer and tools, then build your personalized kit.

3

We Deliver — Discreetly, Your Schedule

Your personalized kit ships discreetly to your door. No subscriptions. No commitments.

Cleverman CleverMatch Color Crème and SkinArmour Developer

Why Cleverman?

See the Difference

Cleverman vs Traditional Hair Dye — Personalized, Reusable & Natural-Looking

Traditional Dye
Cleverman
One-size-fits-all
Personalized kit for you
Single-use, disposable
Reusable — up to 5 uses
Contains ammonia & parabens
Ammonia-free. No Unwanted Ingredients
Generic instructions
Personalized instructions
No skin protection
SkinArmour Technology
Can look obvious
Natural-looking results
In the Box, Everything You Need

In the Box,

Everything You Need

What's Inside Your Cleverman Hair Dye Kit

  • Customized Gloves
  • Customized Developer
  • Customized Colorant
  • Customized Brush & Tray
  • Customized Color-Lock Shampoo & Conditioner

Starting at

$12.95+ S&H

Subscribe: $12.95 + S&H first kit, then $19.95 + S&H

One-Time Purchase: $26.95 + S&H

Save 50% On Your First Kit — When You Subscribe
Cleverman Ready to Wow Kit Box

Not Happy?

We Make It Right

Cleverman Beard & Hair Color — Money-Back Guarantee & 100% Satisfaction Promise

Money-Back Guarantee Seal

Money-Back Guarantee

Not satisfied? We fix it or refund it.

Everything You Need,

Nothing You Don't

Complete Men's Grooming Routine — Face & Beard Care, Grooming Tools, Hair Color by Cleverman

Cleverman Application kit long brush
Quick View

Cleverman Application kit long brush

$8.95

5
New
Fix & Repair Booster - Pack 3
Quick View

Fix & Repair Booster - Pack 3

$3.95

5
Daily Shampoo 5 x 0.68 oz (3.4 oz). Clean & Fresh Wash
Quick View

Daily Shampoo 5 x 0.68 oz (3.4 oz). Clean & Fresh Wash

$9.95

4.8
New
Cleverman Face Wipe - 10 Pack
Quick View

Cleverman Face Wipe - 10 Pack

$9.95

4.8
Steel Nail Clippers Set. Clean Cut for Hands & Toes
Quick View

Steel Nail Clippers Set. Clean Cut for Hands & Toes

$15.95

4.6
Silicone Scrubber. Deep Clean for Face & Beard, Easy Grip
Quick View

Silicone Scrubber. Deep Clean for Face & Beard, Easy Grip

$13.95

4.6
Precision Steel Tweezers + Pouch. Accurate Grip Grooming
Quick View

Precision Steel Tweezers + Pouch. Accurate Grip Grooming

$15.95

4.6
Sensitive Face & Beard Scrub 3.38 oz. Gentle Exfoliation
Quick View

Sensitive Face & Beard Scrub 3.38 oz. Gentle Exfoliation

$19.95

4.6
Energizing Face & Beard Scrub 3.38 oz. Deep Clean Refresh
Quick View

Energizing Face & Beard Scrub 3.38 oz. Deep Clean Refresh

$19.95

4.6

Looking Good

Does Good
Movember

Looking good goes beyond hair color. We support Movember's work for men's health.

Learn more about our support →

The Word

Is Out

Cleverman — Reviewed as The Best Beard Dye & Hair Color for Men, Featured in GQ, Men's Health & More

GQ
Men's Health
AskMen
Men's Journal
Gear Patrol
Medium
Influenster
The Tease

Prefer to Shop

by Shade?

16 Shades. One Personalized Recommendation.

Our quiz gives the best recommendation, but you can also browse every shade.

Questions?

We've Got Answers

Frequently Asked Questions About Cleverman Hair & Beard Dye

How does Cleverman choose my color?

You take a short 2-minute quiz about your hair type, gray level, and the look you want. Based on your answers, we build a personalized kit with the right shade, coverage, developer and tools. With over 10,000 possible combinations, your kit is built specifically for you — not a generic one-size solution.

How long does Cleverman hair & beard color last?

Cleverman color typically lasts up to 5 weeks depending on your hair type, how often you wash, and the coverage level. The reusable kit allows up to 5 applications, so you can do full coverage applications and touch-ups from a single kit — less waste, better value.

Can I keep some gray? Do I need full coverage?

Absolutely. Cleverman offers multiple coverage levels including Salt & Pepper, which blends your gray naturally without eliminating it. You choose how much coverage you want — from a subtle touch-up to full gray elimination. The quiz helps match your coverage goal to the right kit.

How many uses are included in a Cleverman kit?

Each Cleverman kit includes up to 5 uses. Unlike traditional single-use dyes, you mix only what you need, cap the tubes, and store the rest. This makes each kit more economical and reduces product waste. Starting at $12.95 per subscription, it's one of the most cost-effective options available.

Can I use Cleverman on both my hair and beard?

Yes. Cleverman offers separate personalized kits for hair and beard. Each is formulated and customized for its specific use — the beard kit includes a precision brush for accurate application, while the hair kits are optimized for different hair types and coverage needs. You can quiz for each independently.

Cleverman Look Good Look Like You kit

Make Your

Move

Ready when you are.

Start Your 2-Min Quiz