Cleverman New York
New

Hair & Beard Dye,

Reinvented

Take our 2-minute quiz. We'll build your personalized hair & beard dye kit.

Cleverman Personalized Kit — Blond Hair
Starting at
$12.95$26.95
Find Your ColorEasy • Reusable • 5 Min*
StarStarStarStarStar
4.7
(1,769)
1Take the quiz
→
2We build your kit
→
3Your best result

Blond Hair Dye for Men
Customized Just For You

*Varies based on customization

4.71,769 Reviews
500K+Kits Sold
Cleverman Personalized Kit — John Smith

Your Kit,

Your Color

Your color, tools, instructions & cleanser

Clever✦

Customizable Hair Color for Men — 10,000+ Personalized Combinations

Based on Your Answers

We build your kit with the right shade, coverage and tools

Mess-Free & Personalized

Ready in 5–10 minutes

Reusable — Not Single-Use

Mix only what you need, save the rest for your next touch-up

Ammonia-Free — SkinArmour Technology

Engineered for sensitive skin & scalp comfort

CleverMatch Technology

Blends color for the most natural-looking result

Fix & Repair Booster

Nourishes and helps repair hair fibers while you color (add at checkout)

Real Users,

Real Results

Real Results From Men Who Chose Cleverman

★★★★★4.7· 2,543 reviews✓ Verified Reviews
Before and after of men’s medium brown hair and beard dye transformation. 5-star review for long-lasting, natural results.

“Loved the color and very easy to use. I have sensitive skin and it did not irritate it. The beard scrub was great.”

JOSEPH
★★★★★5
Verified Buyer
Men’s dark brown hair and beard dye before and after. 5-star review for best gray coverage and rich, even color.

“Love the product, definitely high-quality - boosted my confidence and my self-esteem is through the roof”

DANIEL
★★★★★5
Verified Buyer
Before and after jet black hair and beard dye for men. 5-star review for long-lasting color, quick application, and a bold, natural look.

“I love my color - my beard looks natural, and I’m very happy with the result”

DANNY
★★★★★5
Verified Buyer
Men’s soft black hair and beard dye before and after. 5-star review for gentle, irritation-free formula.

“The color isn’t aggressive on the hair, and it smells great because it doesn’t have ammonia”

XAVIER
★★★★★5
Verified Buyer
Before and after images of men’s brown hair and beard dye. 5-star review for a natural, soft color that blends perfectly.

“I feel younger, more attractive, and more confident- really enjoyed the application process”

DANNY
★★★★★5
Verified Buyer
Men’s dark blonde hair and beard dye before and after. 5-star review for quick application, even coverage.

“Very easy to use; left my hair feeling fresh and in good condition”

JOHN
★★★★★5
Verified Buyer
Before and after images of men’s medium brown hair and beard dye. 5-star review for customized color matching.

“Love the product, definitely high-quality - boosted my confidence and my self-esteem is through the roof”

DANIEL
★★★★★5
Verified Buyer
Men’s dark brown hair and beard dye before and after. 5-star review for superior gray coverage.

“Final result looks great - didn’t leave the skin dirty or stained with product”

FERDINAND
★★★★★5
Verified Buyer
Before and after of men’s jet black hair and beard dye. 5-star review for a bold, rich color that lasts longer.

“I look like a new man - my hair makes me feel young and attractive, and it looks natural”

LOUIS
★★★★★5
Verified Buyer
Men’s soft black hair and beard dye before and after. 5-star review for a gentle formula and smooth, natural result.

“Very easy to use; left my hair feeling fresh and in good condition”

JOHN
★★★★★5
Verified Buyer
Full Gray Hair Coverage for Men

Full Gray Hair Coverage for Men

Look younger. Look sharp. Zero gray.

Before
Before
After
After
Look Good, Look Like You
Our Promise

Look Good,

Look Like You
Finally, Hair Dye Without Compromises

Finally, Hair Dye

Without Compromises

Natural-looking results, easy to use, comfort on skin, and reusable — zero waste.

CleverMatch Technology — Natural-Looking Results

With our proprietary color-matching technology. Natural-looking results that blend seamlessly — lasting up to 5 weeks.

Easy to Use — Results in Under 10 Minutes

No-mess cream formula. Most applications take less than 10 minutes.

SkinArmour Technology — Engineered for Skin & Scalp Comfort

Ammonia-free. Designed for sensitive skin and scalp.

Organic Triple-Oil System — Argan, Walnut & Baobab

Nourishes and conditions hair from root to tip.

Two Creams, Zero Waste — Reusable by Design

Color crème and developer now come in a tube, not a bottle. Mix only what you need in the tray — full coverage, a touch-up, or a quick gray refresh — and save the rest for next time. More uses. Less waste.

Better Ingredients,

Better Color

Ammonia-Free Hair Dye with Organic Argan, Walnut & Baobab Oils

Ammonia-Free Hair Dye with Organic Argan, Walnut & Baobab Oils
🌿 Organic

Argan Oil — Nourishes

Native to North Africa

Helps nourish and condition — may leave hair feeling softer after application

🌿 Organic

Walnut Oil — Conditions

Native to the Mediterranean

Known for its tonifying properties — helps support hair's natural appearance and texture

🌿 Organic

Baobab Oil — Moisturizes

Native to sub-Saharan Africa

Rich in fatty acids — helps support moisture retention after coloring

Cleverman fix&repair Advanced Color-Repair Booster
New

Nourishes,

While You Color

Advanced Color-Repair Booster for Hair Dye

A targeted color-care booster designed to help repair and nourish hair fibers as color develops. Helps reduce dryness and frizz, leaving hair feeling softer, smoother, and healthier-looking. Mix directly with your Color Crème and Developer.

  • Reduces — dryness, roughness & frizz
  • Improves — softness & smoothness
  • Delivers — healthier-looking results
+ Add fix&repair Booster (3-pack)Optional add-on — added to your kit at checkout
$3.95

Color In.

Fade Out.

Color-Lock Shampoos & Conditioners for Men — Formulated to Lock in Your Hair Color

Cleverman Pure-Moisture Cleansing Conditioner sachets

Dry Hair Color-Lock Conditioner

For dry hair

Sunflower

Damaged Hair Color-Lock Repair Conditioner

For damaged hair

Amino Acids

Normal Hair Color-Lock Shampoo

For all hair types

Tara Spinosa

African American Color-Lock Conditioner

For coily hair

Coconut
Lasts Up to 5 Uses — Non-Single-Use Plastic

Reusable

Lasts Up to 5 Uses — Non-Single-Use Plastic

No Animal-Derived Ingredients — 100% Vegan

Cruelty-Free

No Animal-Derived Ingredients — 100% Vegan

Recyclable Packaging and Components

Recyclable

Recyclable Packaging and Components

Vegan & Cruelty-Free Hair Color — Recyclable, Reusable, Ammonia-Free

Cleverman Reusable Kit — Easy to Use

Built to Last,

Easy to Use

Reusable Dye Kit. Long-Lasting Hair Color — Up to 5 Weeks and Up to 5 Uses Per Kit

  • Easy: 4 Simple Steps
  • Reusable: Up to 5 Uses
  • Long Lasting: Up to 5 Weeks

Curious?

How It Works
1

Take the Quiz — Tell Us About Your Hair

Answer a few quick questions about your hair type, gray level and the look you want. It takes about 2 minutes.

2

We Build Your Personalized Kit

We select the right shade, coverage, developer and tools, then build your personalized kit.

3

We Deliver — Discreetly, Your Schedule

Your personalized kit ships discreetly to your door. Available as a subscription or as a one-time purchase.

Cleverman CleverMatch Color Crème & SkinArmour Developer

Why Cleverman?

See the Difference

Cleverman vs Traditional Hair Dye — Personalized, Reusable & Natural-Looking

Traditional Dye
Cleverman
One-size-fits-all
Personalized kit for you
Single-use — thrown out after one color
Reusable — up to 5 touch-ups
Contains ammonia & parabens
Ammonia-free formula
Generic instructions
Personalized instructions
No skin/scalp protection
SkinArmour Technology
Can look obvious
Natural-looking results
No color-safe shampoo
Color-Lock shampoo & conditioner
No repair treatment
fix&repair Booster Technology
Cleverman Ready to Wow Kit Box

Not Happy?

We Make It Right

Cleverman Hair Color — Money-Back Guarantee & 100% Satisfaction Promise

Money-Back Guarantee Seal

Money-Back Guarantee

Not satisfied? We fix it or refund it.

Looking Good

Does Good
Movember

Looking good goes beyond hair color. We support Movember's work for men's health.

Learn more about our support →

The Word

Is Out

Cleverman — Reviewed as The Best Hair Color for Men, Featured in GQ, Men's Health & More

GQ
Men's Health
AskMen
Men's Journal
Gear Patrol
Medium
Influenster
The Tease

Every Shade,

One for You

Our quiz gives the best recommendation, but you can also browse every shade.

Questions?

We've Got Answers

Frequently Asked Questions About Cleverman Hair Dye

Start from what you already have. Cleverman deposits color rather than lifting it, so the best blond is the one closest to your current lightness, or the one that takes gray to a blond tone. The quiz separates warm from cool at every depth, because a golden blond and an ash blond are different formulations.

Cleverman deposits color rather than lifting it. The formulas are designed to cover gray, not to lighten natural hair — so a blond result works if your hair is already light, or if you are coloring gray hair to a blond tone. The quiz tells you before you order.

They differ by depth and by temperature. Cleverman's quiz offers Lightest Blond plus warm and cool versions at light, medium and dark — so Cool-Light Blond and Warm-Light Blond are the same depth with different undertones. Warm reads golden, cool reads ashy. Judge yours in daylight, not indoors.

Often yes — it is one of the better transitions available. Gray hair takes a blond tone more readily than it takes a dark one, the regrowth line is far softer, and the result tends to read as naturally lightening rather than as colored hair. Men going gray in their forties and fifties frequently find this easier than returning to their original dark shade.

Brassiness in blond comes from warm undertones in your own hair showing through, or from a shade chosen warmer than your natural tone. A cool blond counteracts it. The quiz asks whether your hair reads golden or ashy, because the same shade name behaves differently on different heads.

Slower, usually — blond sits closer to both gray and most natural light hair, so the regrowth line is far less obvious than with black or dark brown. Many men on blond shades stretch to the full five weeks comfortably. If you want to extend further, a touch-up on the hairline handles the only place it shows.

That is your call, and blond is the forgiving case: gray and light hair are close enough in tone that the regrowth line stays soft. If you want to address the first grays only, the Touch-Up Kit goes where you need it rather than all over, which keeps the upkeep small.

In the Box, Everything You Need

In the Box,

Everything You Need

What's Inside Your Cleverman Hair Dye Kit

  • Customized Gloves
  • Customized Developer
  • Customized Colorant
  • Customized Brush & Tray
  • Customized Color-Lock Shampoo & Conditioner

Starting at

$12.95+ S&H

Subscribe: $12.95 + S&H first kit, then $19.95 + S&H

One-Time Purchase: $26.95 + S&H

Save 50% On Your First Kit — When You Subscribe
Cleverman Look Good Look Like You kit

Make Your

Move

Ready when you are.

Start Your 2-Min Quiz