Cleverman New York
Before
Daniel before using Cleverman
Jordi before using Cleverman
Danny before using Cleverman
After
Daniel after using Cleverman
Jordi after using Cleverman
Danny after using Cleverman

Cleverman study*

Look Good,Look Like You

Men's Hair Color, Beard Dye and Grooming Reviews

4.7· 2,509 reviews†

Ratings for All Cleverman products

4.7Average rating†
2,509Verified reviews†
97%Rated 4 stars or higher†
1,998Five-star reviews†
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Showing 2,281–2,300 of 2,509 reviews

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Photos from customers

jbmusserVerified buyer
Feb 19, 2025

Good, really no different that the leading brand.

All In One KitSee the product ›

Product really seems indistinguishable from Just for Men. Packaging has a nice but the color was the same, and frankly had the same itchy problem that I have with JFM.

Cleverman

We’re sorry to hear that you experienced the same irritation as with other products. Our formula is designed to be gentle, but we understand that sensitivities can vary. If you'd like, we’d be happy to help you find a solution that works better for you. Feel free to reach out to our team—we’d love to assist!

roniquejacksonVerified buyer
Feb 19, 2025

Black

All In One KitSee the product ›

Loved it! worked very well, it Took my very gray hair from almost being completely gray to black how it used to be when I was younger

+Eliminates Desired Level Of Gray
Cleverman

It’s amazing how the right color can bring back that youthful look. Thanks for sharing your experience, and we appreciate you choosing Cleverman!

mdlq2Verified buyer
Feb 19, 2025

Easy of use

All In One KitSee the product ›

Very good color and easy application . I would recommend and order again

+Color Matches Desired Result
Cleverman

Thank you for your feedback! We're glad to hear you’re happy with the color and application. We appreciate your recommendation and look forward to your next order!

mikabangcayaVerified buyer
Feb 19, 2025

Great product, rinses out sooner than expected

All In One KitSee the product ›

Great hair color, looks natural, but feels like it starts fading after a week or so. Otherwise great product overall

+Color Matches Desired Result
Cleverman

We're happy to hear you love the natural look of the color! Fading can depend on hair type and washing frequency—using a sulfate-free shampoo and cooler water can help extend the color. Let us know if you’d like any tips!

gustavo.rabinesVerified buyer
Feb 19, 2025

Perfect color

All In One KitSee the product ›

Color as expecred. Easy to use. Brush and applicator perfect

+Color Matches Desired Result
Cleverman

We're so glad you found it amazing and easy to use! We love that you like our brush for application.. Thanks for your support!

BrentVerified buyer
Feb 13, 2025

Works well

Beard KitFind your shade ›

I was surprised how well the color matched

+Natural-Looking Result−Fades Quickly
Cleverman

Our goal is to provide a natural, seamless match, and we're happy it worked out for you. Thanks for sharing your experience!

MosesVerified buyer
Feb 10, 2025

Solid Coverage & No Irritation

Beard KitFind your shade ›

I started to use this product and loved the natural color with no skin issues. I told my uncles and husband about it. They are excited to give it a try too.

+Natural-Looking Result+Eliminates Desired Level Of Gray+Brush Makes Application Easy+Mess-Free−Fades Quickly
Cleverman

Thank you for sharing your experience! We're so glad to hear that you love the natural color and had no skin issues. It’s amazing that you’re spreading the word to your uncles and husband—we hope they love it just as much as you do! Let us know if you ever need any assistance. Team Cleverman

brian.roseVerified buyer
Feb 7, 2025

Decent beard dye for guys

All In One KitSee the product ›

Dye does a decent job, being better at sticking to grey hair rather than dyeing natural color hair would be nice.

Cleverman

Hi [Customer's Name], Thank you for your feedback! We're glad to hear the dye is working well on grey hair. For better coverage on natural hair, we recommend ensuring even application and using the full development time. Let us know if you’d like any tips—we’re happy to help!

vatrabVerified buyer
Feb 7, 2025

Great product.

All In One KitSee the product ›

The product works great and lasts longer than the previous hair coloring I used.

+Long-Lasting
Cleverman

We’re thrilled to hear that you're enjoying the product and that it lasts longer than your previous hair coloring! Thanks for choosing Cleverman—we appreciate your support!

BrianVerified buyer
Feb 5, 2025

Personalized products and service

Beard KitFind your shade ›

Not only did I finally find a true color that matches, it’s an organic product that doesn’t irritate when applied. Had a small mix up with recent order. Not only did customer service personally reach out, instead of a bot, they responded quickly and directly. Very satisfied

+Natural-Looking Result+Eliminates Desired Level Of Gray+Color Matches Desired Result+Customized Instructions, Easy To Understand−Fades Quickly−Stains In Skin / Sink
Cleverman

Thank you for your wonderful review! We're so happy you found your perfect color and that our product works gently for you. We also appreciate your kind words about our customer service—we’re always here to help! ?

bobertyorkVerified buyer
Jan 31, 2025

Quick and easy

All In One KitSee the product ›

Simple instructions, easy to use, good coverage, works quickly

+Eliminates Desired Level Of Gray+Customized Instructions, Easy To Understand+Works Fast
Cleverman

Thanks for your feedback! We're glad you found the instructions simple, the application easy, and the coverage effective. It's great to hear that it works quickly for you! Let us know if you ever need anything—we appreciate your support!

solano.giovanniVerified buyer
Jan 31, 2025

Awesome

All In One KitSee the product ›

Awesome. I like it so much…! I hope keep buying this product, it’s different..!

Cleverman

We're glad you love the quality of our product. We appreciate you would like to continue buying. Your support means a lot to us!"

jamesboyVerified buyer
Jan 31, 2025

Solid option

All In One KitSee the product ›

Solid choice in the low cost price range with a great display

Cleverman

We're glad to hear you found it to be a solid choice with a great display. We appreciate your support!

ericbonarVerified buyer
Jan 31, 2025

Great product

All In One KitSee the product ›

Overall, a great product. It’s easy to apply pricing reasonable, and I will definitely add it to my Amazon subscription.

Cleverman

Thank you for your great review! We're glad you found it easy to apply and reasonably priced. Adding it to your Amazon subscription is a great idea—enjoy the convenience and great results!"

chamberVerified buyer
Jan 24, 2025

good results.

Beard KitFind your shade ›

best product i have found, no irritation, & covers well. i wish it lasted a little longer, but it helps keep me fresh.

+Natural-Looking Result+Color Matches Desired Result+Conditioner Makes My Hair Feel Great+Brush Makes Application Easy+High Quality Gloves That Fit My Hands+Customized Instructions, Easy To Understand+Auto-Delivery+Mess-Free+Works Fast−Fades Quickly
Cleverman

We're so glad to hear that our product works well for you with no irritation and great coverage. We totally understand your wish for it to last a bit longer and will definitely take your feedback into consideration. We're thrilled that it helps you stay fresh, and we truly appreciate your support. If you ever need anything else, feel free to reach out!

rtalmarazVerified buyer
Jan 24, 2025

Good Product

All In One KitSee the product ›

The product is great

Cleverman

We're so glad to hear you like Cleverman. Thanks for the review, and keep rocking that confident style!

ice_t636Verified buyer
Jan 24, 2025

great product but coherced into feedback

All In One KitSee the product ›

I don't have an issue with the product at all but cohercing people into a good review takes away from an otherwise decent alternative to harsher hair dye products.

Cleverman

We're glad to hear you appreciate the product and its gentle formula. Your honest opinion is valuable to us, and we truly appreciate all reviews, whether positive or constructive. Our goal is always to improve and provide the best experience for our customers. ?

f200244Verified buyer
Jan 24, 2025

Best beard color I found

All In One KitSee the product ›

I think it works a lot better than just for men and I'll definitely be up to buying it again as I tend to keep my beard for a while

Cleverman

Thank you for your review! We're thrilled to hear you’re enjoying Cleverman and that it’s working well for you. It’s great to know you’re planning to stick with us—your beard deserves the best!

tim.marczewskiVerified buyer
Jan 24, 2025

Pretty good.

All In One KitSee the product ›

CLEVERMAN Lightest Blond was a breeze to use. The instructions were clear, and application was simple. The resulting light blond was natural-looking, not brassy, and covered grays effectively. My hair looks and feels great.

+Natural-Looking Result+Color Matches Desired Result
Cleverman

Thank you for your fantastic review! We're so happy to hear that CLEVERMAN Lightest Blond worked well for you and gave you natural-looking results without the brassiness. It's great to know that the instructions and application process were easy to follow, and that you're loving how your hair looks and feels.

Incentivized reviews: the reviewer received a gift for leaving a review, whatever the rating. Cleverman does not condition the gift on the rating.

The WordsThat Come Back

What customers name most often, review after review. Select any one to read only those.

Does Cleverman cover the gray?

825 of 2,509 reviewers name gray coverage as the reason they rated the kit. Coverage is a choice at the quiz: Full Coverage takes all of it, Salt & Pepper leaves some of it, and the formula is mixed to the gray level you report.

How does it feel on the skin?

1,447 reviewers name how the kit leaves their hair or how natural the colour looks. Cleverman is free from ammonia, parabens, sulfates, silicones, phthalates and resorcinol, and the developer carries SkinArmor Technology. Do the patch test before the first application, and if you have reacted to a color product before, talk to a doctor first.

* Study participant, not a verified buyer. These before-and-after photos come from a Cleverman formula test run in Barcelona in 2019, before the product launched. The men are real, took part in the test, and were photographed before and after use: same light, same frame, same crop, and the treated area is not retouched. Participants were compensated for taking part and signed a release. They are test participants, not verified buyers, and individual results vary. The 4.7 rating and every review count on this page come from verified orders only — not from the test.

† Incentivized reviews. Some of the reviews counted here were written by customers who received a free product for writing one. The reward was given whatever the rating, it was never conditioned on a positive review, and every review that earned one is labeled “Incentivized” on the review itself.

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