Cleverman New York
Before
Daniel before using Cleverman
Jordi before using Cleverman
Danny before using Cleverman
After
Daniel after using Cleverman
Jordi after using Cleverman
Danny after using Cleverman

Cleverman study*

Look Good,Look Like You

Men's Hair Color, Beard Dye and Grooming Reviews

4.7· 2,509 reviews†

Ratings for All Cleverman products

4.7Average rating†
2,509Verified reviews†
97%Rated 4 stars or higher†
1,998Five-star reviews†
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Showing 2,381–2,400 of 2,509 reviews

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Photos from customers

tsullymjrVerified buyer
Aug 30, 2024

Nicely packaged

All In One KitSee the product ›

Packaged nicely, clear instructions that are easy to follow. I like the separation of the steps in the box.

+Customized Instructions, Easy To Understand
NutriMSVerified buyer
Aug 30, 2024

Compared to Just For Men

All In One KitSee the product ›

I will say I like the product better than just for men. It doesn't stain my skin or sink as much as just for men. However, it does not last very long.

+Conditioner Makes My Hair Feel Great+Mess-Free−Fades Quickly
NutriMSVerified buyer
Aug 30, 2024

Compared to Just For Men

All In One KitSee the product ›

I will say I like the product better than just for men. It doesn't stain my skin or sink as much as just for men. However, it does not last very long.

+Conditioner Makes My Hair Feel Great+Mess-Free−Fades Quickly
ezpageVerified buyer
Aug 30, 2024

Review

All In One KitSee the product ›

Product is good , easy to apply and stays longer then other hair colors

+Long-Lasting+Brush Makes Application Easy+Customized Instructions, Easy To Understand
MickVerified buyer
Aug 19, 2024

Immediate Kit

Full Coverage Immediate KitFind your shade ›

Gets immediate results.

+Natural-Looking Result+Color Matches Desired Result+Customized Instructions, Easy To Understand+Works Fast−Fades Quickly−Conditioner Doesn't Match My Hair Needs
Cleverman

Thanks for sharing your experience! We're thrilled to hear that you're seeing immediate results with our product. If you have any more feedback or questions, we're here to help!

ChristopherVerified buyer
Aug 7, 2024

Great Product!

Beard KitFind your shade ›

I recommend it highly

+Natural-Looking Result+Eliminates Desired Level Of Gray+Long-Lasting
Cleverman

Thank you for the recommendation! We're thrilled to hear you're enjoying the product and appreciate your support.

DennisVerified buyer
Aug 7, 2024

Easy to use

Beard KitFind your shade ›

This kit is easy to use, however I find that the color doesn't last in my beard as long as some others.

+Eliminates Desired Level Of Gray+Brush Makes Application Easy+High Quality Gloves That Fit My Hands+Customized Instructions, Easy To Understand+Mess-Free+Works Fast−Fades Quickly−Color Was Lighter Than I Expected
Cleverman

We're glad to hear that you find the kit easy to use. We understand that longevity is important, and we're always working to improve our products. Your input is valuable, and we'll take it into consideration. If you have any questions or need assistance, feel free to reach out to us. We appreciate you choosing Cleverman!

Daddy DVerified buyer
Jul 27, 2024

Good…but

Salt & Pepper Targeted KitFind your shade ›

Been using for months and happy overall. Just seems lately it’s fading faster than usual. Maybe summer hair growth is to blame but who knows.

+Natural-Looking Result+Eliminates Desired Level Of Gray+Color Matches Desired Result+Conditioner Makes My Hair Feel Great+Brush Makes Application Easy+High Quality Gloves That Fit My Hands+Customized Instructions, Easy To Understand+Auto-Delivery+Mess-Free+Works Fast−Fades Quickly−Stains In Skin / Sink
Cleverman

Thank you for your feedback and for being a loyal customer! We're glad to hear you're happy overall with our product. We understand your concern about the color fading faster lately. Seasonal changes and hair growth can indeed impact color retention. If you continue to experience issues, please let us know, and we'll be happy to assist you further.

StephenVerified buyer
Jul 24, 2024

Color

Full Coverage Gradual KitFind your shade ›

Color sometimes seems to fade

+Natural-Looking Result+Color Matches Desired Result+Auto-Delivery−Fades Quickly
Cleverman

We're sorry to hear that the color sometimes seems to fade. We recommend ensuring that you follow the application instructions carefully. If you continue to experience issues or need further assistance, please don't hesitate to reach out.

JohnVerified buyer
Jul 22, 2024

Great product! Hard to get the subscription frequency right

Touch Up KitFind your shade ›

Easy to apply, great results! Appreciate the high quality gloves. Packaging is a little cumbersome opening and closing every tiny box but eventually I figured out to just rip the tops off of all the inner boxes for quicker access and stowaway. The subscription frequency is hard for me to dial in and I end up with several extra boxes at a time.

+Natural-Looking Result+Eliminates Desired Level Of Gray+Color Matches Desired Result+Brush Makes Application Easy+High Quality Gloves That Fit My Hands+Mess-Free+Works Fast−Auto-Delivery can get out of control
Cleverman

Thank you for your detailed review! We're delighted to hear that you found the product easy to apply and that you’re pleased with the results. It's great to know you appreciate the high-quality gloves as well. We understand your feedback about the packaging and will take it into consideration for future improvements. Regarding the subscription frequency, please feel free to reach out to our customer support team, and we can help adjust it to better suit your needs.

KobbyVerified buyer
Jul 21, 2024

Covers Well

Beard KitFind your shade ›

This product is for my husband’s beard and it covers far better than ALL THE OTHERS WE’VE TRIED!!!! Hands down worth every penny!!!

+Natural-Looking Result+Eliminates Desired Level Of Gray+Long-Lasting+Color Matches Desired Result+Brush Makes Application Easy+Customized Instructions, Easy To Understand+Works Fast−Conditioner Doesn't Match My Hair Needs
Cleverman

We’re thrilled to hear that our product works so well for your husband’s beard and outperforms all the others you’ve tried. Knowing it’s worth every penny to you truly makes our day. If you ever need any assistance or have further feedback, please don’t hesitate to reach out.

DannyVerified buyer
Jun 23, 2024

No Gray

Beard KitFind your shade ›

I love using it every week. No irritated skin

+Natural-Looking Result+Eliminates Desired Level Of Gray+Color Matches Desired Result+Brush Makes Application Easy+High Quality Gloves That Fit My Hands+Customized Instructions, Easy To Understand+Auto-Delivery+Works Fast−Fades Quickly
Cleverman

We're delighted to hear that you love using our product weekly and that it's gentle on your skin without causing irritation. If you have any questions or need assistance in the future, please feel free to reach out.

BlakeVerified buyer
Jun 23, 2024

Good stuff

Beard KitFind your shade ›

Liking my beard kit

+Natural-Looking Result+Color Matches Desired Result+Customized Instructions, Easy To Understand+Auto-Delivery+Mess-Free−Fades Quickly
Cleverman

Thank you for your review! We're glad to hear you're enjoying your beard kit. If you have any questions or need assistance, feel free to reach out.

MSWVerified buyer
Jun 23, 2024

Great product but wish I could see a wider range of shades

Beard KitFind your shade ›

I've been using Cleverman's beard kit and full coverage immediate kit (hair) for a couple of years now and love the product for its non-toxic smell, ease of use, and lasting quality. My natural hair and bear color was a light brown or "dirty blond" so I started with a color that I thought would be a good match, but over time I've gradually gone lighter to "warm light blond" because my hair and beard tended to be darker than what was my natural color. I recommend starting with a lighter color than you think you need and then work your way darker if you need to. I like that Cleverman allows you to have a subscription with shipments at intervals that you can control (to a point), and you can pause or delay a shipment if you find you haven't used as much product as you expected. You can also cancel a subscription and restart it later. Customer service was very responsive when I thought I made an ordering mistake. I would have given 5 stars but what I found frustrating is that when you try to change color, it shows you only one option darker and one option lighter, so I thought those were my only choices. So, for the first year I didn't realize I could go lighter until I tried again, and again was presented with one option darker and one option lighter. If you want to change color by two or more shades, you have to choose one of the options presented, save your choice, then go back into your subscription where you are again presented with one option darker and one option lighter, so you choose the next level you want, etc. I wish it would show you more color options so this would be a single step.

+Natural-Looking Result+Eliminates Desired Level Of Gray+Long-Lasting+Brush Makes Application Easy+High Quality Gloves That Fit My Hands+Customized Instructions, Easy To Understand+Auto-Delivery+Mess-Free+Works Fast−Color Was Darker Than I Expected
Cleverman

Thank you for being a loyal Cleverman customer! We're thrilled you love our non-toxic, easy-to-use, and long-lasting products. We're glad our subscription flexibility and responsive customer service have been helpful. We apologize for the frustration with the color change process. Your feedback is valuable, and we'll work on improving this. Thank you for your recommendation. If you need further assistance, please let us know.

SteveVerified buyer
Jun 10, 2024

To much packaging

Beard KitFind your shade ›

Would be nice to just get the essentials on reorders. All the individual boxes look nice but it's so wasteful. Really just need the dyes and applicator. Never use the gloves or conditioner.

+Natural-Looking Result+Eliminates Desired Level Of Gray+Brush Makes Application Easy+Auto-Delivery+Mess-Free+Works Fast−Fades Quickly
Cleverman

Thank you for your feedback! We appreciate your suggestion for more streamlined reorders and will consider offering an essentials-only option in the future. Your input is valuable as we strive to reduce waste while providing great products.

RickVerified buyer
Jun 8, 2024

Great product, that is significantly better than regular drug store offerings

Full Coverage Immediate KitFind your shade ›

Cleverman offers a more natural color. The last thing I wanted was to look like a bad color job and wait for it to grow out/fade out. Cleverman looks great and lasts.

+Natural-Looking Result+Eliminates Desired Level Of Gray+Long-Lasting+Color Matches Desired Result+Conditioner Makes My Hair Feel Great+Brush Makes Application Easy+High Quality Gloves That Fit My Hands+Customized Instructions, Easy To Understand+Auto-Delivery+Mess-Free+Works Fast
Cleverman

Hi Rick: Thank you for your review! We're thrilled that you're happy with the natural-looking color and lasting results. Enjoy your new look!

ChristopherVerified buyer
Jun 3, 2024

My new favorite beard dye!

Beard KitFind your shade ›

Best thing about this dye was that it dyed my beard without dying my face. Only critique is that the packaging is a bit excessive and could be greener.

+Natural-Looking Result+Eliminates Desired Level Of Gray+Color Matches Desired Result+Brush Makes Application Easy+Works Fast+Didn’t dye my skin/face−Boxing could be more environmentally friendly
Cleverman

We're so glad you loved the beard dye and it didn't stain your face! We agree, going green is important, and while we work on even more eco-friendly options, our current packaging is fully recyclable.

Mb_freeVerified buyer
Jun 3, 2024

Best I’ve used

Beard KitFind your shade ›

This is the best product I’ve used for coloring my beard, by far. Have gotten many compliments.

+Natural-Looking Result+Eliminates Desired Level Of Gray+Color Matches Desired Result+Works Fast−Fades Quickly−Stains In Skin / Sink
Cleverman

That's fantastic to hear! We love compliments on our beard coloring products.

SirVerified buyer
Jun 1, 2024

Wonderful

Beard KitFind your shade ›

Lovely product. Too much packaging.

+Natural-Looking Result+Eliminates Desired Level Of Gray+Long-Lasting+Color Matches Desired Result+Customized Instructions, Easy To Understand+Auto-Delivery+Works Fast−Conditioner Doesn't Match My Hair Needs−Messy−Time-Consuming
Cleverman

Thank you for loving our product! We appreciate the heads-up about the packaging. We're working on reducing it, but for now, it's resealable for reuse!

JoelVerified buyer
May 29, 2024

Good, bit too dark

Beard KitFind your shade ›

Got a light auburn specifically so it wouldn't be too dark; was still too dark. Otherwise good product.

+Eliminates Desired Level Of Gray+Long-Lasting+High Quality Gloves That Fit My Hands+Customized Instructions, Easy To Understand+Auto-Delivery+Mess-Free+Works Fast−Color Was Darker Than I Expected
Cleverman

Thank you for your feedback. We're sorry to hear that the light auburn turned out darker than expected, but we're glad you find the product otherwise good. If you need additional support, please write to us at contactus@becleverman.com. We're here to help!

Incentivized reviews: the reviewer received a gift for leaving a review, whatever the rating. Cleverman does not condition the gift on the rating.

The WordsThat Come Back

What customers name most often, review after review. Select any one to read only those.

Does Cleverman cover the gray?

825 of 2,509 reviewers name gray coverage as the reason they rated the kit. Coverage is a choice at the quiz: Full Coverage takes all of it, Salt & Pepper leaves some of it, and the formula is mixed to the gray level you report.

How does it feel on the skin?

1,447 reviewers name how the kit leaves their hair or how natural the colour looks. Cleverman is free from ammonia, parabens, sulfates, silicones, phthalates and resorcinol, and the developer carries SkinArmor Technology. Do the patch test before the first application, and if you have reacted to a color product before, talk to a doctor first.

* Study participant, not a verified buyer. These before-and-after photos come from a Cleverman formula test run in Barcelona in 2019, before the product launched. The men are real, took part in the test, and were photographed before and after use: same light, same frame, same crop, and the treated area is not retouched. Participants were compensated for taking part and signed a release. They are test participants, not verified buyers, and individual results vary. The 4.7 rating and every review count on this page come from verified orders only — not from the test.

† Incentivized reviews. Some of the reviews counted here were written by customers who received a free product for writing one. The reward was given whatever the rating, it was never conditioned on a positive review, and every review that earned one is labeled “Incentivized” on the review itself.

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