Cleverman New York
Before
Daniel before using Cleverman
Jordi before using Cleverman
Danny before using Cleverman
After
Daniel after using Cleverman
Jordi after using Cleverman
Danny after using Cleverman

Cleverman study*

Look Good,Look Like You

Men's Hair Color, Beard Dye and Grooming Reviews

4.7· 2,509 reviews†

Ratings for All Cleverman products

4.7Average rating†
2,509Verified reviews†
97%Rated 4 stars or higher†
1,998Five-star reviews†
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Showing 841–860 of 2,509 reviews

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Photos from customers

boosadikotVerified buyer
Jul 30, 2025

Great product

All In One KitSee the product ›

Great product. I was initially a little skeptical as I have used other products that did not work well for me. I was using this for my goatee and it worked great. I have had the product on now for about 4 days and the color still looks really. Clean up was easy with no mess.

+Mess-Free
cdtunneynycVerified buyer
Jul 30, 2025

Natural

All In One KitSee the product ›

Better than "Just For Men". Which I have used for decades. This product looks more natural. Tip - go a shade lighter than your natural color. I use it on my eye brows as well.

+Natural-Looking Result
Cleverman

Thank you for the great feedback — we’re honored to hear that Cleverman has become your go-to after decades with Just For Men! We appreciate your tip about going a shade lighter — it’s a great way to achieve a more natural look. While we’re glad it’s worked well for you on your eyebrows, we do want to mention that we don’t officially recommend using the product on eyebrows, as the skin in that area is more sensitive. Please be careful if you continue to do so. Thanks again for sharing your experience — we’re grateful to have you in the Cleverman community!

brandongeerckenVerified buyer
Jul 30, 2025

Amazing product!

All In One KitSee the product ›

It works great and doesn’t bother the skin at all! The dye is exactly the color I needed as well!

+Color Matches Desired Result
JohnnyVerified buyer
Jul 28, 2025

Fantastic!

Beard KitFind your shade ›

Easy to use, great coverage, long lasting and natural looking color!

+Natural-Looking Result+Eliminates Desired Level Of Gray+Long-Lasting+Color Matches Desired Result+Conditioner Makes My Hair Feel Great+Brush Makes Application Easy+High Quality Gloves That Fit My Hands+Customized Instructions, Easy To Understand+Auto-Delivery+Mess-Free+Works Fast
Cleverman

Thank you so much for the great review! We're thrilled to hear you found the product easy to use with great coverage and natural-looking, long-lasting results — that’s exactly what we aim for. We appreciate you being part of the Cleverman community!

EfixmanVerified buyer
Jul 28, 2025

Perfect cover

Full Coverage Immediate KitFind your shade ›

Easy to use and provides a natural finish.

+Natural-Looking Result+Eliminates Desired Level Of Gray
Cleverman

Thank you so much for the great review! We're thrilled to hear you found the product easy to use with great coverage and natural-looking, long-lasting results — that’s exactly what we aim for. We appreciate you being part of the Cleverman community!

DonVerified buyer
Jul 27, 2025

The best I have found

Beard KitFind your shade ›

Very good product. Great packaging and excellent customer service.

+Natural-Looking Result+Eliminates Desired Level Of Gray+Long-Lasting+Color Matches Desired Result+Brush Makes Application Easy+High Quality Gloves That Fit My Hands+Customized Instructions, Easy To Understand+Auto-Delivery+Mess-Free+Works Fast−Color Was Darker Than I Expected
Cleverman

Thank you for the kind words! We’re so glad to hear you’re happy with the product, packaging, and our customer service — it means a lot to us. We’re always here if you need anything!

JESSEVerified buyer
Jul 25, 2025

Taking care of me

Beard KitFind your shade ›

Had a problem with an order not delivered and Cleverman is working with me to take care of the issue!

+Natural-Looking Result+Eliminates Desired Level Of Gray+Color Matches Desired Result+Brush Makes Application Easy+Customized Instructions, Easy To Understand
Cleverman

Thank you for your patience and for giving us the chance to make things right! We're glad to be working with you to resolve the delivery issue and appreciate your understanding. If there’s anything else you need, don’t hesitate to reach out — we’re here to help.

SalvadorVerified buyer
Jul 23, 2025

Excelente product

Full Coverage Immediate KitFind your shade ›

This product is excellent and do not cause alergies

+Natural-Looking Result+Eliminates Desired Level Of Gray+Long-Lasting+Color Matches Desired Result+Conditioner Makes My Hair Feel Great+Brush Makes Application Easy+High Quality Gloves That Fit My Hands+Customized Instructions, Easy To Understand+Mess-Free+Works Fast−Best
Cleverman

That's fantastic news! We're so pleased to hear that our product is "excellent" and, most importantly, does not cause allergies for you.

GarlandVerified buyer
Jul 23, 2025

Great Product

Salt & Pepper Blended KitFind your shade ›

I just applied the Cleverman color last night. It is pricier than other color systems; however, results turned out nice—looks natural. I subscribed to the 3 week renewal. I am excited to see how long the color holds. From the initial application, it looks good.

+Natural-Looking Result+Eliminates Desired Level Of Gray+Color Matches Desired Result+Customized Instructions, Easy To Understand−Color Was Darker Than I Expected
Cleverman

We're thrilled your Cleverman color "turned out nice" and "looks natural" from the initial application. We're excited for you to see how long it holds with your 3-week renewal! Have a great day!

DavidVerified buyer
Jul 21, 2025

Great natural look everytime

Beard KitFind your shade ›

This is a great product if you want to dye those stubborn greys. Color lasts a long time and doesn't stain your skin.

Cleverman

That's fantastic feedback! We're so happy to hear that Cleverman is a "great product" for those stubborn greys, and that you're experiencing long-lasting color without skin staining.

ScottVerified buyer
Jul 19, 2025

Easy Application

Beard KitFind your shade ›

Takes just five minutes!

+Natural-Looking Result+Eliminates Desired Level Of Gray+Brush Makes Application Easy
Cleverman

That's fantastic to hear! We're thrilled you appreciate the quick application time. Thanks for sharing your feedback!

ArlisaVerified buyer
Jul 19, 2025

Excellent product!!

Beard KitFind your shade ›

ABSOLUTELY, THE BEST, does wonders on my husband!!!!

+Natural-Looking Result
Cleverman

That's absolutely wonderful feedback! We're so thrilled to hear that Cleverman is "ABSOLUTELY, THE BEST" and "does wonders on your husband!!!!" Thank you so much for sharing your fantastic experience!

salgambino17Verified buyer
Jul 18, 2025

Come with a good package and instructions

All In One KitSee the product ›

Great product . Way to apply , looks natural if you don’t I overdo it

+Natural-Looking Result
dugmacVerified buyer
Jul 18, 2025

Great Beard Dye

All In One KitSee the product ›

My second box of dye I've order. It is so nice to have my beard back to the red it was before it started to go gray.

Incentivized reviews: the reviewer received a gift for leaving a review, whatever the rating. Cleverman does not condition the gift on the rating.

The WordsThat Come Back

What customers name most often, review after review. Select any one to read only those.

Does Cleverman cover the gray?

825 of 2,509 reviewers name gray coverage as the reason they rated the kit. Coverage is a choice at the quiz: Full Coverage takes all of it, Salt & Pepper leaves some of it, and the formula is mixed to the gray level you report.

How does it feel on the skin?

1,447 reviewers name how the kit leaves their hair or how natural the colour looks. Cleverman is free from ammonia, parabens, sulfates, silicones, phthalates and resorcinol, and the developer carries SkinArmor Technology. Do the patch test before the first application, and if you have reacted to a color product before, talk to a doctor first.

* Study participant, not a verified buyer. These before-and-after photos come from a Cleverman formula test run in Barcelona in 2019, before the product launched. The men are real, took part in the test, and were photographed before and after use: same light, same frame, same crop, and the treated area is not retouched. Participants were compensated for taking part and signed a release. They are test participants, not verified buyers, and individual results vary. The 4.7 rating and every review count on this page come from verified orders only — not from the test.

† Incentivized reviews. Some of the reviews counted here were written by customers who received a free product for writing one. The reward was given whatever the rating, it was never conditioned on a positive review, and every review that earned one is labeled “Incentivized” on the review itself.

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