Cleverman New York
Before
Daniel before using Cleverman
Jordi before using Cleverman
Danny before using Cleverman
After
Daniel after using Cleverman
Jordi after using Cleverman
Danny after using Cleverman

Cleverman study*

Look Good,Look Like You

Men's Hair Color, Beard Dye and Grooming Reviews

4.7· 2,509 reviews†

Ratings for All Cleverman products

4.7Average rating†
2,509Verified reviews†
97%Rated 4 stars or higher†
1,998Five-star reviews†
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Showing 2,161–2,180 of 2,509 reviews

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Photos from customers

SriVerified buyer
Oct 30, 2025

Better beard color

Beard KitFind your shade ›

this works fine, no stain on skin, but if you leave it for longer, you’ll see little. No itching and works fin

+Natural-Looking Result+Eliminates Desired Level Of Gray+Color Matches Desired Result+Conditioner Makes My Hair Feel Great+High Quality Gloves That Fit My Hands+Customized Instructions, Easy To Understand+Auto-Delivery+Mess-Free+Works Fast−Fades Quickly
Cleverman

Thank you for sharing your experience! We’re glad to hear the product worked well for you and that you had no irritation. Great tip about timing — leaving it on a bit longer can indeed give a slightly deeper result. We appreciate your feedback!

IndiVerified buyer
Oct 23, 2025

Overall Very Good

Touch Up KitFind your shade ›

The dye works well and is pretty easy to apply. The only issue I found is the color can come out a little darker than stated on the box, so you may want to go one shade lighter than your natural hair.

+Natural-Looking Result+Works Fast−Fades Quickly−Color Was Darker Than I Expected−Stains In Skin / Sink
Cleverman

Thanks so much for sharing your experience! We're glad to hear the dye worked well and was easy to apply. Your tip about choosing a slightly lighter shade is super helpful — we’ll share this feedback with our product team to keep improving. We really appreciate you being part of the Cleverman community!

rikriserVerified buyer
Oct 22, 2025

Great coversge

All In One KitSee the product ›

Great product, good coverage. Easy to use and enough there for multiple uses.

+Eliminates Desired Level Of Gray
viveknamaskarVerified buyer
Oct 1, 2025

Good product but some burning sensation when applying

All In One KitSee the product ›

Good product but still some burning on skin when i apply it.

brandaman73Verified buyer
Oct 1, 2025

Good product

All In One KitSee the product ›

The color is as good as just for men ,if not a little more natural looking. What sets it apart is there is no burning or irritation like other dyes.

ms_marissVerified buyer
Oct 1, 2025

Good hair color for men

All In One KitSee the product ›

Use the dye for my beard and mustache. Love that it colors the hair and it looks natural. Does not cover all gray hair but lessens the look of it which is what I’m looking for

+Natural-Looking Result
theodiscurryVerified buyer
Oct 1, 2025

It works

All In One KitSee the product ›

After trying Cleverman, the coloring is really easy to use. After about 5 minutes, it has a nice brown color, from the total gray that I had. I had no problems. The face and beard scrub fills really good. Will buy more in the coming weeks.

+Color Matches Desired Result
17hued.writersVerified buyer
Oct 1, 2025

Great product and color, doesn't stain my scalp like other products do.

All In One KitSee the product ›

Great product and color, doesn't stain my scalp like other products do.

+Color Matches Desired Result
SimonVerified buyer
Sep 15, 2025

Great to cover grey hair

Beard KitFind your shade ›

Loyal customer. I been using the beard color for many years. Happy with the results. Looks natural and easy to use and apply. Not leaving messy areas, fits well with my natural hair color. My only issues is the brush. It is not comfortable to apply on the face. Bends easily and doesn’t apply the color well. I had to buy my own brush.

+Natural-Looking Result+Eliminates Desired Level Of Gray+Color Matches Desired Result+Mess-Free+Works Fast−Fades Quickly−Brush is not sturdy and efficient
SimonVerified buyer
Sep 15, 2025

Great to cover grey hair

Beard KitFind your shade ›

Loyal customer. I been using the beard color for many years. Happy with the results. Looks natural and easy to use and apply. Not leaving messy areas, fits well with my natural hair color. My only issues is the brush. It is not comfortable to apply on the face. Bends easily and doesn’t apply the color well. I had to buy my own brush.

+Natural-Looking Result+Eliminates Desired Level Of Gray+Color Matches Desired Result+Mess-Free+Works Fast−Fades Quickly−Brush is not sturdy and efficient
MichaelVerified buyer
Sep 12, 2025

Great Ptoduct

All In One KitSee the product ›

Great product, expensive and lately I have to color a lot more seems like they changed the product from when I first used it!

Cleverman

We’re glad to hear you think the product is great, but we’re sorry to learn about your concerns regarding price and recent performance. Please know that we haven’t changed the formula, but sometimes factors like hair type, application time, or shade can affect the results. If you’d like, our team can help troubleshoot and find the best option for you—whether that’s adjusting the shade, developer, or timing. We’re here to make sure you continue to get the results you expect.

Incentivized reviews: the reviewer received a gift for leaving a review, whatever the rating. Cleverman does not condition the gift on the rating.

The WordsThat Come Back

What customers name most often, review after review. Select any one to read only those.

Does Cleverman cover the gray?

825 of 2,509 reviewers name gray coverage as the reason they rated the kit. Coverage is a choice at the quiz: Full Coverage takes all of it, Salt & Pepper leaves some of it, and the formula is mixed to the gray level you report.

How does it feel on the skin?

1,447 reviewers name how the kit leaves their hair or how natural the colour looks. Cleverman is free from ammonia, parabens, sulfates, silicones, phthalates and resorcinol, and the developer carries SkinArmor Technology. Do the patch test before the first application, and if you have reacted to a color product before, talk to a doctor first.

* Study participant, not a verified buyer. These before-and-after photos come from a Cleverman formula test run in Barcelona in 2019, before the product launched. The men are real, took part in the test, and were photographed before and after use: same light, same frame, same crop, and the treated area is not retouched. Participants were compensated for taking part and signed a release. They are test participants, not verified buyers, and individual results vary. The 4.7 rating and every review count on this page come from verified orders only — not from the test.

† Incentivized reviews. Some of the reviews counted here were written by customers who received a free product for writing one. The reward was given whatever the rating, it was never conditioned on a positive review, and every review that earned one is labeled “Incentivized” on the review itself.

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